YSN - your success network

MEDIA ALERT

About YSN

Built on intense passion and unparalleled experience, YSN.com (Your Success Network) was founded to support the needs of the billion young people entering the global workforce. Using our groundbreaking, scientific-based, self-assessment tool, individuals can better prepare for and advance in the working world. In today's market, anyone going through a career transition can benefit from new insight or validation while exploring or constructing their ideal career.

Members have the ability to build their professional identity online with a next generation resume/portfolio called a PROJO— “your professional mojo”. They can also gather insights from the blog, contribute to the Career Q&A, or instantly connect with a network of likeminded, ambitious people, all pursuing their own personal definitions of success.

YS Interactive Corp, YSN’s parent company, works with many of the biggest corporations, associations and organizations in the world to help them in better understanding, branding, recruiting and retaining the next generation global workforce.

Mission

YSN's mission is to ensure that every driven young person across the globe has access to opportunities to realize their full potential.

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WHAT YOUNG JOBSEEKERS NEED TO KNOW TO SURVIVE THE COLLAPSE OF FINANCIAL INSTITUTIONS AND OUTSOURCING OF AMERICAN LABOR/BUSINESS

  • Leading Global Employment Expert Available To Discuss Major Changes in Job Market
  • What Employers and Employees Need to Know to Navigate Tough Times
  • Where the Jobs Are / Forging a Career in an Unstable Economy / Predictions – Analysis of Global Job Opportunities
  • Unemployment Highest Level in 5 Years (6.1%), 84,000 Jobs Lost Last Month

WHO: Jennifer Kushell, President / Co-Founder YSN.com (Your Success Network)

  • Leading expert on young people entering the workforce: "emerging talent"
  • New York Times Bestselling Author "Secrets of the Young and Successful", "Young Entrepreneur's Edge", "guru of her generation" (US News & World Report) and "Career Doctor" (Cosmopolitan)

WHEN: Thursday, September 18, 2008 OR Friday, September 19, 2008

WHAT: As Americans are confronted with what could be the worse economic climate since the Great Depression, jobs expert Jennifer Kushell offers perspective on how employers and employees need to think globally.

In a study released this week by YSN.com, college students between the ages of 21-24 years old in 50 countries revealed their professional expectations, intentions, and priorities and the types of jobs that are most attractive to them. However finding and keeping these jobs, especially in the business sector, will be a daunting task as the International Labor Office in Geneva notes that one billion young people will enter the worldwide workforce in the next 10 years. Among the startling findings of the Global Career Mindset Study include:

  • Over 50% will seek employment outside native countries
  • Careers in Business leads jobs wish list / Careers in Education, Politics, Medicine at bottom
  • Grads prefer North America followed by Europe, Asia, South America
  • Career more important than romance/marriage
  • Distain for a typical "9-5" culture – hunger for alternative work opportunities
  • High percentage (70%) desire their own business/franchise
YSN.com was founded to support the needs of young career minded individuals by helping them explore new industries, connect with peers around the world, and build a professional identity online with a next generation resume/portfolio entitled PROJO (Your Professional Mojo). YSN is working with several global corporations on the construction of the first Global Opportunity Marketplace to introduce its members in 110 countries with opportunities to launch their careers worldwide.


ADDITIONAL SUGGESTED TALKING POINTS:
  • Skills/tools (education, language, technical, resumes) needed to excel in 21st job market
  • Domestic job outlook vs. careers abroad, retraining workers to compete in job market
  • New job expectations vs. old
  • Employers adapting to changes, retirement – salary expectations
  • Attracting, recruiting and retaining the next generation for employers
  • American youth attitude towards work, unemployment rate, finding/integrating new talent
  • Global talent pool vital to corporate survival

BACKGROUND B-ROLL: - A copy of the report and footage of students

To book a live in studio interview with Jennifer Kushell, please contact:
Craig Stanton
Bader TV News
212-744-4328 / craig.stanton@badertv.com